branding

art direction - (graphic) design

noun: branding

  1. 1.

    the action of marking with a branding iron.

    "regulations concerning the branding, movement, and sale of cattle"

    • the action of describing someone or something as having a particular bad or shameful quality.

      "the branding of so many schools as failing has vexed school officials around the country"

  2. 2.

    the promotion of a particular product or company by means of advertising and distinctive design.

    "the process of branding should be considered in global terms"

    • distinctive wording or design used to identify a particular brand.

      "the first thing you'll notice is the cool blue branding"

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in need for concept? a name - a logo - website - an image? (social) media strategies - content or expressions? You name it, I'll create it.
to make sure your brand gets noticed by the (new) target group we could add the marketing expertise. for more information check out croquette collective